For hotels, resorts & tourism boards
Turn Your Property Into The Stay Travelers Book Before They Land
Using the same content and AI system that generated 300M+ views and $12M+ in campaigns for Four Seasons, Ritz-Carlton Reserve, and Park Hyatt. This works for any property that wants content tied to bookings, not just impressions.
Watch the video below.
Campaign breakdown film
Named work with Four Seasons, Ritz-Carlton Reserve, Park Hyatt, and The Cape. $12M+ closed in brand deals.
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Apply to work together.
Takes one minute. If the budget or the timing isn’t right, you get a straight answer, not a pitch.
The offer
What is a campaign engagement?
A campaign engagement is a defined flight of content with a defined job. Concept, deliverables, distribution plan, and KPI targets in writing before anything is signed. Engagements run $15K to $75K depending on scope: single campaign, quarterly season partnership, or a full opening launch.
It is not a comped stay, and it is not a media buy. Nobody arrives with a ring light hoping something goes viral. I closed $12M+ of these deals from the buyer’s side of the table before I ever pressed record for a property, and it changes what gets pitched, shot, and reported.
The goal is content and distribution that show up in your numbers. Bookings and booking inquiries where trackable, plus reach, saves, and shares pulled straight from the platforms. A report your GM will actually read.
Deliverables
Here’s what you get.
Every engagement, in writing, before it starts.
- A 20-minute discovery call that decides fit before any money moves
- Campaign concept, deliverables, and KPI targets in writing
- On-property production: my team and I shoot at your property
- Vertical video and photography, licensed for reuse
- Paid-usage licensing scoped in the campaign design, before we shoot
- Distribution across owned pages with a combined audience of 379K+
- Your approval on every piece before it ships
- Raw selects handed to your in-house team as part of the deliverables
- Exclusivity terms by destination and category, set in the agreement
- A post-campaign report with numbers pulled from the platforms
- Reporting against the written KPI targets, no invented attribution
- A paid pilot deliverable that starts every engagement
Client results
Named brands. Real numbers.
The flags below aren’t aspirations. They’re engagements.
- The Cape, a Thompson Hotel
- Park Hyatt
- $12M+
- Closed in brand deals
- 379K+
- Followers on owned pages
- 1.5M+
- Audience built across 7 brands
Four Seasons
Campaign engagement, Los Cabos
Reported in the currency hotels care about: reach, saves, shares, and bookings where trackable.
Verified campaign numbers publish here before launch.
Ritz-Carlton Reserve
Campaign engagement
Reported in the currency hotels care about: reach, saves, shares, and bookings where trackable.
Verified campaign numbers publish here before launch.
Park Hyatt
Campaign engagement
Reported in the currency hotels care about: reach, saves, shares, and bookings where trackable.
Verified campaign numbers publish here before launch.
From Jeff
Why most hotel content fails.
I spent years on your side of the table, approving creator budgets and reading the reports that came back. Most of them had the same problem: the content was made for the creator’s audience, not the property’s booking calendar. Pretty reel, empty funnel, and nobody could tell you why, because nobody had defined what the content was supposed to do.
So I built the campaign system I wished vendors had brought me. It closed $12M+ in brand deals and built 1.5M+ followers across 7 brands. Here is what it does:
Starts from the objective
Pace, ADR, a new market, a launch. The campaign is designed backwards from the number you need to move, not forwards from a content idea.
Shoots for the guest you want
Every piece is built for the traveler who books your property, approved by you before it ships.
Distributes on proven pages
Content launches across pages with a combined audience of 379K+, including @cabo at 244K followers. Distribution is part of the deal, not an upsell.
Reports what your GM reads
Bookings where trackable, plus reach, saves, and shares pulled straight from the platforms. Numbers against written targets.
The distribution
The audience your campaign launches to is not hypothetical.
- 244K
- @cabo followers
- 135K
- @colorado followers
- 7
- Brand pages built and run
Honest expectations
What a campaign will and won’t do.
No one can guarantee virality, and anyone who does is selling you reach you’ll never find on the P&L. What a real campaign produces: a licensed content library your team keeps using, distribution to a real audience of 379K+, and a report with platform-pulled numbers against written targets.
Whether that turns into bookings also depends on your rates, your seasonality, and your operation. If a campaign isn’t the right buy for where you are, I will say so on the call. Campaigns start at $15K; below that, the honest answer is not yet.